Products
GTM Strategy Bundle
From $2,500
Market Data Reports
Self-serve · From $299
Add-On Services
From $199

A snapshot of your
market opportunity
before you launch.

Get a complete, professional go-to-market strategy for your Amazon launch — market analysis, pricing model, revenue forecasts, and launch playbook — built by a 20-year retail industry veteran.

20+
Years in retail buying & brand management
10
Business day delivery
$2,500
Flat fee, everything included
6
Professional deliverables, ready to use

Everything you need to launch with confidence.

Six professional deliverables covering every dimension of your Amazon go-to-market strategy — from market sizing to unit economics to launch timing.

GTM Strategy Brief

A comprehensive written strategy covering market opportunity, assortment recommendations, competitive landscape, revenue forecasts, and your launch roadmap across Amazon and multi-channel retail.

Word Document

Pricing & Margin Model

A live Excel model with your full unit economics — landed cost by country of origin, FBA fees, Amazon referral fees, and gross margin across up to 10 SKUs at 3 price scenarios each.

Excel Spreadsheet

Category Whitespace Map

A structured analysis of your target sub-segments — where the volume is, where the competition is thin, and where your product has the highest odds of breaking through at launch.

Excel Spreadsheet

GTM Dashboard

An interactive visual snapshot of your market — sub-segment revenue breakdown, Conservative vs. Realistic revenue ramp, competitive landscape, and your promotional calendar. Designed to share with investors or partners.

Interactive HTML

Cost Target Worksheet

A clear breakdown of your maximum allowable FOB cost per SKU — reverse-engineered from your target retail price, margin goals, and country-of-origin tariffs. Know exactly what to negotiate for before your first supplier call.

Excel Spreadsheet

Assortment Deck

A polished PowerPoint deck presenting your full recommended SKU assortment — product-by-product with specs, competitive benchmarks, pricing rationale, and a launch priority ranking. Built to share with partners, buyers, or suppliers.

PowerPoint

Three steps. Complete clarity.

No back-and-forth, no ambiguity. You submit your inputs, I do the work, you receive a polished professional package.

1

Submit Your Intake

Answer a focused set of questions about your product, target category, sourcing situation, and financial goals. This is the only input I need from you to get started.

2

Market Research & Analysis

I pull live Amazon market data using a combination of professional-grade research tools, size the market, map the whitespace, model your unit economics, and build your complete strategy package from scratch.

3

Receive Your Package

Within 10 business days, your complete deliverable package lands in your inbox — built entirely by hand, not a template. Every number is calculated for your specific product and category. No rough drafts. Everything is structured, labeled, and ready to share.

Built by someone who's launched, bought, and run retail businesses — not a consultant.

20 years inside the retail supply chain — as a buyer, a brand builder, and a go-to-market strategist. I know what Amazon algorithms, retail merchants, and suppliers actually respond to because I've operated on all three sides of the table.

Anker Innovations — Omni-Channel Business Unit GM (4.5 Years)

Led full US retail channel P&L across Amazon, Best Buy, Walmart, Target, and Costco for a multi-million dollar category — managing a team of 50+ covering sales, marketing, operations, and product management.

Big-Box Specialty Retail — Category Buyer (7+ Years)

Managed supplier relationships, assortment strategy, and retail pricing across consumer electronics for a major US specialty retailer.

Full Channel GTM Leader & Product Management (4+ Years)

Architecting full go-to-market strategies for brands across consumer electronics, car audio, and mobile accessories — spanning Amazon, mass retail, and specialty retail channels.

US Military Veteran (10 Years)

Disciplined, methodical, and accountable. Every deliverable is built to a standard — not to a deadline.

What Your Package Answers
Is my category worth entering?
✓ Yes / No
Where is the whitespace?
Sub-segment map
What's my realistic Y1 revenue?
Conservative + Realistic
What price should I sell at?
3 scenarios modeled
What GM% can I expect?
Per SKU, per price point
What should I pay my supplier?
Max FOB by COO + tariff
When should I launch and how?
Day 0 multi-channel plan
Who are my real competitors?
ASIN-level analysis

One price. Everything included.

No hourly rates. No scope creep. One flat engagement, six professional deliverables, delivered in 10 business days.

2 of 3 slots filled this month
1 spot remaining — next intake closes when full
✓ GTM Strategy Package
$2,500
One-time flat fee · Up to 10 SKUs · 10 business day delivery
  • What You Receive
  • GTM Strategy Brief (Word)
  • Pricing & Margin Model (Excel)
  • Category Whitespace Map (Excel)
  • GTM Dashboard (Interactive HTML)
  • Cost Target Worksheet (Excel)
  • Assortment Deck (PowerPoint)
  • Amazon Seller Glossary (PDF reference)
  • What's Inside
  • Conservative + Realistic forecasts
  • Multi-channel launch plan
  • Competitive ASIN analysis
  • FBA fee modeling by size tier
  • Promo calendar & cadence
  • 3 price scenarios per SKU
Order Now — $2,500
★ Expanded GTM Package
$3,500
One-time flat fee · Up to 20 SKUs · 10 business day delivery
  • What You Receive
  • GTM Strategy Brief (Word)
  • Pricing & Margin Model (Excel)
  • Category Whitespace Map (Excel)
  • GTM Dashboard (Interactive HTML)
  • Cost Target Worksheet (Excel)
  • Assortment Deck (PowerPoint)
  • Amazon Seller Glossary (PDF reference)
  • What's Inside
  • Conservative + Realistic forecasts
  • Multi-channel launch plan
  • Competitive ASIN analysis
  • FBA fee modeling by size tier
  • Promo calendar & cadence
  • 3 price scenarios per SKU · up to 20 SKUs
Order Now — $3,500

Market Data Reports

Don't need a full GTM package? Get a category-level market intelligence report for any of the categories below — delivered as a 5-tab Excel workbook with market sizing, price band analysis, revenue trends, top competitor profiles, and whitespace mapping.

$299 per report. Purchase and you'll receive a short data request form. Reports delivered within 5 business days.

Need a category not listed? Email dan@retailsnaps.com — custom categories available on request.

Add-Ons & Upgrades

Standalone services you can layer onto your GTM Bundle — or order independently if you already have a strategy and just need execution support.

Strategy & Research
Competitive Deep-Dive

An ASIN-level teardown of the top 20 competitors in your category — pricing history, review velocity, keyword strategy, and gap mapping. Delivered as an annotated Excel workbook.

$499
one-time · 5 business days
Order Now →

After purchase you'll receive a short intake form by email.

Channel Strategy (Online & Offline)

A structured launch roadmap across Amazon, Best Buy, Walmart Marketplace, Target Plus, and eBay — with sequencing, retailer-specific pricing strategy, and first-year channel revenue projections.

$499
one-time · 5 business days
Order Now →
Execution Tools
Promotional Calendar & Deal Playbook

A full 12-month promotional calendar with archetype selection (EDLP, Mixed, or Heavy Promo), coupon strategy, Best Deal windows, and event-specific recommendations for Prime Day, Black Friday, and Q4.

$349
one-time · 5 business days
Request this add-on →
Pricing Scenario Refresh

Updated pricing model with revised cost inputs, new FBA tier calculations, or expanded SKU coverage. Best used when FOB costs change, tariffs shift, or your assortment grows after initial delivery.

$275
one-time · 5 business days
Request this add-on →
CE Supplier List

A pre-structured Excel template and curated database of consumer electronics suppliers by category — ready to filter, score, and use for sourcing or partnership outreach. Includes 50+ supplier entries per category.

$199
one-time · instant delivery
Order Now →
Marketing & Launch
Listing Copy Package

SEO-optimized Amazon listing copy for up to 5 ASINs — title, bullet points, product description, and A+ content brief. Written for conversion first, search second.

$349
per 5 ASINs · 5 business days
Order Now →

All add-ons can be ordered alongside or after your GTM Bundle. Email dan@retailsnaps.com to discuss scope and timing.

FAQ

What categories do you cover? +
Currently focused on consumer electronics and adjacent categories — car audio, mobile accessories, charging devices, computer peripherals, and similar hard goods. If you're not sure whether your category qualifies, email me before ordering.
I don't have a product yet — is this useful? +
Yes. If you have supplier connections but haven't finalized your assortment, the whitespace map and cost target worksheet are especially valuable — they'll show you exactly what to source and at what FOB cost to hit your margin targets. This works for sourcing-spec situations as well as catalog curation.
I'm based outside the US. Can I still order? +
Absolutely. A significant share of clients are manufacturers or business owners in China, Taiwan, or other regions who want to enter the US Amazon market. The analysis and deliverables are the same regardless of where you're based. Payment via Stripe works internationally, and deliverables are delivered digitally.
What data do you use for the market analysis? +
I use a suite of professional-grade Amazon research and market intelligence tools — the same category used by top-tier agencies and in-house teams at major consumer brands. All market data is pulled fresh for your engagement; nothing is recycled from prior projects.
How many products does the package cover? +
The standard GTM Strategy Bundle covers up to 10 unique products within a single category, each modeled at 3 price scenarios. For assortments of 11–20 unique products, the Expanded Bundle is available at $3,500 — same deliverables, broader coverage. If your assortment exceeds 20 products, contact us before ordering to discuss a custom scope.
Is there any support after delivery? +
The package is delivered complete and ready to use. For additional strategic support after delivery — whether that's refining your pricing model, pressure-testing your launch plan, or working through supplier negotiations — hourly consulting is available at $275/hr. Reach out to discuss what you need.
Why $2,500 and not an hourly rate? +
Hourly rates create misaligned incentives — you're paying for my time rather than your outcome. A flat fee means you know exactly what you're getting and I'm motivated to deliver it efficiently and completely. The package represents $15,000–$40,000+ worth of strategy consulting at typical agency rates.

Ready to know your market before you launch?

Order your GTM package today. Delivered in 10 business days.

Get My GTM Package — $2,500